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| Microsoft
Takes on Google
by Kristen Robinson
There’s a new search engine site on
board, which means that Google and Yahoo
will have some stiff competition in the future. The
world's largest software maker — Microsoft — has
unveiled its new search engine, which is
called MSN Search.
With this new search engine, users will be
able to search the web for news, images,
music, and encyclopedia articles. MSN Search
will compile its results from a database
index of more than 5 billion web documents
and pages.
Microsoft has recently revamped its MSN.com
web portal to make its search engine more
prominent. Yusuf Mehdi, vice president of
Microsoft, says they will try to promote
the feature using more than the traditional
online strategy.
“Microsoft will market its search
engine through a marketing campaign directed
at online users, as well as television,” Mehdi said.
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